{"product_id":"canon-rf-28-70mm-f-2-8-is-stm-lens","title":"Canon RF 28-70mm F\/2.8 IS STM Lens","description":"\u003cdiv class=\"title_PCPNqBQRJv\"\u003e\n\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"\u003e\n\u003ch1\u003e\u003cstrong\u003eCanon RF 28-70mm F\/2.8 IS STM Lens Overview\u003c\/strong\u003e\u003c\/h1\u003e\n\u003ch3\u003e\u003cstrong\u003eVersatile Zoom for Every Scenario\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe\u003cstrong\u003e Canon RF 28-70mm F\/2.8 IS STM Lens \u003c\/strong\u003eis a highly adaptable standard zoom lens crafted for Canon’s full-frame mirrorless lineup. Covering the most practical range from wide-angle to short telephoto, it suits a wide variety of genres including portraits, street photography, landscapes, and everyday use. Its design blends convenience and performance, making \u003cstrong\u003eit an excellent choice for photographers who demand flexibility without sacrificing image quality.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eConstant f\/2.8 Aperture Advantage\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eFeaturing a constant f\/2.8 aperture throughout its zoom range, this lens ensures consistent exposure and exceptional light-gathering capability. It performs well in low-light situations and offers smooth, attractive background blur, perfect for isolating subjects or achieving a cinematic look. \u003cstrong\u003eThe wide aperture also enhances creative control, allowing for greater depth-of-field flexibility in both photos and videos.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eAdvanced Image Stabilization\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eEquipped with Canon’s Optical Image Stabilization technology, the RF 28-70mm F\/2.8 IS STM minimizes camera shake and helps produce clear, steady results even when shooting handheld. \u003cspan style=\"text-decoration: underline;\"\u003eThe stabilization system offers up to 5 stops of correction, making it ideal for capturing sharp images during low-light scenes or when recording video on the move.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eSmooth and Quiet Autofocus System\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePowered by a Stepping Motor (STM), this lens delivers fast, silent, and precise autofocus performance. \u003c\/strong\u003eThe STM motor provides fluid focus transitions, which are particularly useful for video creators. Its quiet operation ensures that autofocus adjustments remain unobtrusive during recording, while still maintaining speed and accuracy for still photography.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eCompact Build with Professional Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe RF 28-70mm F\/2.8 IS STM Lens is designed to be both lightweight and durable. Its build quality reflects Canon’s commitment to reliability, with a solid structure capable of withstanding regular use. The ergonomic design offers comfortable handling, while the smooth control rings allow for effortless operation. \u003cstrong\u003eWeather resistance ensures dependable performance even in challenging outdoor conditions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eHigh Optical Performance\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eCanon’s precise optical engineering ensures sharp, high-contrast images throughout the zoom range. Advanced lens elements and special coatings reduce chromatic aberrations, flare, and ghosting, resulting in true-to-life colors and outstanding clarity. The optical quality remains consistent from wide-angle to telephoto, making it a reliable tool for both photography and videography.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eConclusion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon RF 28-70mm F\/2.8 IS STM Lens\u003c\/strong\u003e stands out as a well-balanced lens combining speed, stability, and versatility. Its constant bright aperture, built-in stabilization, and silent autofocus system make it an ideal companion for creators who value both still and video performance. Whether \u003cspan style=\"text-decoration: underline;\"\u003ecapturing portraits, travel scenes, or creative visuals, this lens delivers professional-grade results with precision and ease, making it a strong addition to any RF lens collection.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"z-0 flex min-h-[46px] justify-start\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden\"\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003ch2 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle1_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eCanon RF 28-70mm f\/2.8\u003cspan\u003e \u003c\/span\u003eSpecs..\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"group_fDXOr6EpR9\"\u003e\n\u003ctable class=\"table_fDXOr6EpR9\"\u003e\n\u003ctbody\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv firstSpecWhenNoGroupName_KqJ3Q3GPKv\"\u003eColor\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv firstSpecWhenNoGroupName_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003eBlack\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eFocal Length\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003e28 to 70mm\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eAperture\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003eMaximum: f\/2.8\u003cbr\u003eMinimum: f\/22\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eLens Mount\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003eCanon RF\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eLens Format Coverage\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003eFull-Frame\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eAngle of View\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003e75° to 34°\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eMinimum Focus Distance\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003e9.4\" \/ 24 cm\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eMagnification\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003e1:4.2 Macro Reproduction Ratio\u003cbr\u003e0.24x Magnification\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eOptical Design\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003e15 Elements in 12 Groups\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eAperture\/Iris Blades\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003e9, Rounded\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eFocus Type\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003eAutofocus\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eImage Stabilization\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003eYes\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eFilter Size\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003e67 mm (Front)\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eDimensions\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003eø: 3 x L: 3.6\" \/ ø: 76.5 x L: 92.2 mm\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\"\u003eWeight\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\"\u003e\u003cspan\u003e1.1 lb \/ 495 g\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":47233606189227,"sku":"8012201","price":1518.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/2605\/6619\/files\/Canon_RF_28-70mm_F2.8_IS_STM_Lens_1.jpg?v=1781525270","url":"https:\/\/keymraphoto.com\/products\/canon-rf-28-70mm-f-2-8-is-stm-lens","provider":"KEYMRA PHOTO","version":"1.0","type":"link"}